There’s been loads of drastic and breathtaking news in the online video and television sphere over the last week I considered them worthy of acquaintance:

• YouTube adds ads to video news service. Google and traditional media will cooperate. “You can have video content on your own Web sites and generate revenue from the ads. Or you can make a “branded channel” on Youtube and have sub-channels for individual reporters, then draw the traffic back to the newspapers’ Web site. It’s up to you,” noticed David Eun, vice president of Google.
• Warner Brothers decided to reverse its direction. The company is introducing 24 Web productions in a range of formats including short-length movies, games and TV shows. Thus, Warner Brothers is planning to create their own web content and team up with appropriate partners. By the way, WB decided to finance most of its projects itself. Jason U. Nadler, director of UTA Online, said, “Artists know the Web is a great place to both showcase their talent and incubate new ideas without the pressure of delivering a full-blown movie or television hit out of the gate.”
• Searchles.com added some more video services. After Searchles.com created its own TV video aggregator YouTube, Google, MySpace and Blip were included. And now Metacafe, LiveLeak, Veoh and CollegeHumor have been added to the mix. Searchles TV allows you to aggregate, embed and combine videos to your taste. Moreover, social website added more options for its video indexing capabilities.
• Microsoft Xbox wants BBC content. Microsoft is going to extend the sphere of influence in the world promoting the Xbox 360 as a hub for films and TV shows in HD. Microsoft is planning to popularize its content in Europe by means of the BBC as a major content provider.
• MySpace Adds Video From Site for Independent Films. News Corp.’s MySpace will show videos from MyDamnChannel.com, a month-old Web site that is trying to convince independent filmmakers to put their short-form work on the Internet, gaining a new source of programming and advertising.
• REVVER reaches one million dollar mark. Revver, the first video sharing service powered by advertising, announced that it has paid one million dollars to video creators and sharers. Revver generates revenue from pre and post roll advertisements that play in video content in their embeddable player.
• Wikipedia launched WikiaGaming. Now you have an opportunity to use a collection of video games by means of Wikipedia software. Over 800,000 articles on games in 70 languages, more than 200,000 registered gamers.
• Online games business tripled in 5 years. This report reaffirmed the words of vice-president of Google, Vint Cerf, who warned to use data and information on the web with great care. According to the market researchers at Strategy Analytics, the video game industry is in the midst of an online revolution. A new report suggests that the revolution won’t be televised; it’ll be downloaded.
• According to ComScore, Google viewers watched 2.5 billion videos in July, reports Digital Media Bulletin. They took into account that total amount of viewers watched more than 9 billion short-length videos on the web.
• Robin Goad, research director, compare different word combinations (aka consuming activities) that contain a word “free” and found that free online games (and free music downloads) hotter than sex in the UK.

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