|
CINCINNATI : Gillette has teamed up with EA Sports in a push to expand its sports marketing into video gaming in a major way. Golfer Tiger Woods, a veteran of marketing for both businesses, helps tee off the new partnership as part of an upcoming ... Read more
The Michigan High School Athletic Association is launching a cable TV channel Wednesday. Comcast will carry the MHSAA Network on its digital cable service and keep an archive of material on its video-on-demand service. Most games will not be carried ... Read more
BEIJING, Aug. 29 -- He does comedy, writes books, mixes it up with the hottest stars in music and Hollywood. With all this, who needs swimming? Certainly not Michael Phelps - not anymore, at least. But as a presenter at the 2008 Video Music Awards ... Read more
Umpires will be allowed to check video on home run calls starting Thursday after Major League Baseball, guardian of America’s most traditional sport, reversed its decades-long opposition to instant replay. “Like everything else in life, there are ... Read more
|